Inspired by the tradition of celebrating the four Sundays of Advent, the weekly Advent Calendar invites your customers to open one door per week. They then answer a question to be entered into the competition. Users can participate any time during the week, whichgives your campaign extended exposure.
The advantages of the weekly game are similar to the original Advent Calendar: masses of new permissions and sign-ups for your newsletter that allow you to deliver targeted offers and communications in the future.
With only four questions and four prizes, the weekly Advent Calendar is easy to set up, making it the ideal choice if you want to quickly collect registrations for your newsletter.